How does pricing work?+
Embedded Senior BA is a day rate against a committed number of days per month, on a 30-day rolling basis, flexing up to full-time if the programme demands it. Operating Model & Discovery is a fixed fee agreed up front, scoped to what's actually needed. Whatever the engagement, the price is agreed and written down before any work begins. No retrospective change orders, no surprise extras. I'll quote on a first call once I understand what you're dealing with.
Do you work alongside our existing suppliers?+
Yes. That's frequently the reason we're brought in. We're not a delivery firm competing with your suppliers for build work; we're the senior analysis and accountability layer that sits between you and the people building. Most engagements involve coordinating across one or more third-party suppliers, internal IT, finance, compliance and ops. If anything, suppliers tend to deliver better when there's a clear, senior client-side voice in the room.
Aren't you the same as the BAs our system integrator brings in?+
No. And the difference matters. SI-side BAs are competent, but they're paid by the supplier and their accountability ultimately runs to the contract, not to your business. We're 100% client-side: paid by you, accountable to you, sitting on your side of the table. We ask the questions the supplier would rather not surface, push back when scope creeps, and stay focused on whether the change is actually right for you, not whether the contract gets delivered as written.
Is it really just one person?+
Yes. That's the point of the model, not a limitation of it. Analysethat is led by Matt Wilson, personally, on every engagement from first conversation to go-live. No juniors layered in. No rotation of faces. The senior brain you meet on the first call is the same one in the room six months later. If the work genuinely needs more range than that (and most don't), I'll be straight with you about it on the first call rather than stretch to cover something I shouldn't.
What don't you do?+
We don't do BAU support. We work on change, not steady-state ops. We're not a staffing agency, so you won't be billed senior rates for junior work. We don't resell licences or push you toward platforms we're partnered with. And we don't parachute in, write a deck, and vanish. If you need seats, ongoing managed services, or a team of subcontractors to park somewhere, we're not it. And we'll say so up front.
Can we speak to a past client?+
Yes, once we've agreed an engagement is likely to proceed. References aren't handed out at first contact, both out of respect for client confidentiality and because a reference call is more useful when there's something specific to ask. We'll connect you with someone whose engagement most closely resembles yours.
How quickly can you start?+
Typically two to four weeks from a signed engagement. We work with a deliberately small number of clients at any one time. If we can't start when you need us, we'll say so on the first call rather than slot you into a queue.
Will you sign an NDA?+
Yes, as standard. Happy to sign yours, or provide ours. NDAs are signed before any substantive conversation about your specific situation, so you can speak freely about names, numbers and what's actually going on.
Are you UK-based? Do you work outside the UK?+
UK-based, working with UK and international organisations. Most engagements are remote-first with on-site time at the points where it adds real value: workshops, key stakeholder sessions, go-live. Distance has rarely been the constraint; senior attention has.